30 Under 30

30 Under 30

30 Under 30 is our annual campaign to celebrate young women, girls and
non-binary people in Scotland who are making changes in their lives, communities and wider society.

Four women smiling at the camera

Left to right: Alyssa Faulkner, Alice Cruickshank, Gemma Smith and Khadea Santi from 30 Under 30 2024

Every year, 30 Under 30 celebrates young women and girls from across Scotland who are making change in different ways.

In our previous lists, you’ll find:

  • Campaigners and activists
  • Up-and-coming journalists and broadcasters
  • Artists and writers
  • Athletes and sportspeople
  • Community organisers and advocates
  • Charity workers and volunteers

We established the list in 2016 to address the lack of diverse representation of young women in Scotland on other 30 Under 30 lists.

Meet this year’s list!

Through our ninth edition of the list, we are delighted to introduce you to 30 young women and girls, aged 13–30, who are leading change and excelling in their fields. From campaigning to kickboxing, arts to community work, you’ll find 30 inspiring stories in this year’s list.

The young women and girls on 30 Under 30 2024 were chosen from the nominations we received earlier in the year by an expert panel made up of representatives from The Young Women’s Movement, Young Scot, Youth Link and our advisory collective of young women. Half of the panel had previously been featured on 30 Under 30 themselves!

Nominating somebody for 30 Under 30

Nominations for 30 Under 30 are currently closed, and will open for the 2025 list in spring 2025.

Who is eligible for 30 Under 30?

Self-identifying young women and girls and people from marginalised genders (e.g. non-binary people) who feel comfortable in a space that centres the experiences of young women and girls, and are:

  • Aged 30 or under at the time of the list’s publication
  • Living in Scotland, or are Scottish living abroad
  • Not previously featured on 30 Under 30

We encourage self-nominations as well as nominations from others. Please note that someone receiving more than one nomination does not inherently increase their chance of being selected.

What happens if I am selected for 30 Under 30?

If you have been nominated and selected for the final list, we will get in touch to let you know and ask if you would like to be featured. Each person on the 30 Under 30 list will have their own profile on our site, and we will celebrate their story on social media and in press. There may also be optional paid opportunities for them to create extra content for the campaign, e.g. blog posts, videos, social media takeovers.

Process for selection

The final 30 Under 30 list will be selected by a panel made up of The Young Women’s Movement staff, young women, and representatives from partner organisations in the youth work, charity and/or women’s sectors. The list will be selected by the panel in line with The Young Women’s Movement’s values criteria.