Three key groups emerged as the focus for our demands: the Government, the technology industry, and the general public. We believe that targeting these groups offers the greatest potential for meaningful impact.

These audiences are interconnected, and all must act if we are to address the risks AI poses to young women. 

Government

Government policy must protect young women and girls from the harms of AI by ensuring that there are stricter rules and repercussions for both the creation and sharing of non-consensual intimate images.

Policies must be trauma-informed, taking victim experience into account, and flexible in their approach, to reflect the fast-paced nature of technological advancements in this area.

We focused on the Government because legislative action is essential in addressing the harms young women face in an increasingly digital world. The rapid growth of AI has amplified existing misogyny and harassment, with deep fakes and non consensual intimate images causing significant harm.

The Government has the power to introduce strong, adaptable policies that not only criminalise these behaviours but also ensure victims receive the support they need.

Tech sector

Technology creators must be held responsible for ensuring that robust safety measures are included in the building of AI systems and guarantee the inclusion of efficient and effective reporting methods.

Technology platforms must prioritise the safety of their young women and girl users by taking accountability for harmful content, committing to the removal of NCII and promoting a culture of care.

We address the technology industry because, as the creators of AI, they bear responsibility for embedding safety into the systems they design. Their role is critical in preventing harm before it occurs, ensuring harmful content is removed quickly and making AI generated material transparent to users.

Their choices directly influence whether AI systems perpetuate or prevent the spread of harmful, unrealistic, and exclusionary portrayals of women.

General public

We, the general public, must not be blind to the harms of AI on young women, girls, and others. We must ensure that children and young people have a comprehensive understanding of AI and are taught to think critically about these systems.

We must also demand a change in culture by providing preventative education on NCII, ensuring that perpetrators face appropriate consequences and that victims are supported to not feel alone.

We include the general public because cultural change cannot be achieved by policy and industry action alone. Awareness, education, and individual responsibility are crucial to building safe and supportive online spaces.

The public must understand the risks of AI, challenge harmful narratives, and contribute to an online culture rooted in respect and care.